Read e-book online Celebrity Culture and the Entertainment Industry in Asia: PDF

By Vivienne Leung,Kimmy Cheng,Tommy Tse

providing an extraordinary perception into the realm of superstar and media in China and past, big name tradition and the leisure in Asia deconstructs the dynamics of “stardom” and star endorsement in East Asia, and examines its effect on advertising communications and media. via first-hand interviews with celebrities and leisure practitioners, the publication discusses the social, cultural and financial impacts of famous person via subject matters resembling self-identity, celebrity-driven purchaser behaviour, gender and race stereotypes, idol worship, and so on. Interviews with celebrities resembling Kai-Wah Kwok, Bob Lam, Denise Ho, Hilary Tsui and Francis Mak current the reader with insider bills of big name formation, administration and advertising and marketing in Hong Kong and Mainland China, in addition to South Korea and Taiwan. those untold within tales of star endorsement and advocacy will stimulate either educational and normal readers’ curiosity in rethinking the industrial and cultural implications of the phenomenon of stardom.

Show description

Read Online or Download Celebrity Culture and the Entertainment Industry in Asia: Use of celebrity and its influence on society, culture and communication PDF

Best popular culture books

Download e-book for kindle: Rituals, Ceremonies, and Cultural Meaning in Higher by Kathleen Manning

Students and graduates have fond thoughts of campus occasions similar to graduation, founder's days, convocations, and baccalaureate. those occasions, outlined as rites of passage, secular ceremonies, or cultural performances, create a different suppose to a campus remembered for years yet to come. Borrowing from interpretive anthropology, the writer spotlights the next principles: tradition is published and varieties of lifestyles are expressed during the activities and phrases of neighborhood individuals; human groups are dynamic, advanced, and ever-changing environments published notwithstanding research of cultural occasions; and usual rituals and ceremonies play a crucial position within the cultural paintings of human that means.

New PDF release: The New Media Monopoly: A Completely Revised and Updated

Whilst the 1st version of The Media Monopoly was once released in 1983, critics known as Ben Bagdikian's warnings concerning the chilling results of company possession and mass ads at the nation's information "alarmist. " considering the fact that then, the variety of businesses controlling so much of America's day-by-day newspapers, magazines, radio and tv stations, ebook publishers, and film businesses has faded from fifty to 10 to 5.

New PDF release: Pop: Ein Panorama der Gegenwart (German Edition)

Pop – so viel mehr als nur MusikVon Helene Fischer bis zu Sunn O))), von den Waldschraten des Neo-Folk bis zum queeren Pop von Antony, vom Männlichkeitskult des Hip-Hops bis zum Minimal-Technorausch im Berliner Berghain: Popmusik ist die wichtigste Kunstform der Gegenwart, keine andere reagiert so direkt und schnell auf die Verfassung unserer Zeit.

Get U2 Above, Across, and Beyond: Interdisciplinary Assessments PDF

U2’s good fortune and value are due, largely, to discovering artistic, artistic ideas for overcoming hindrances and relocating earlier traditional obstacles. because it has embraced swap and transformation time and again, its enthusiasts and critics have come to price and anticipate this section of U2. those new essays from the disciplines of organizational conversation, song idea, literary reports, faith, and cultural reports supply views on a number of methods U2’s dynamic of switch has been a relentless topic all through its occupation.

Additional info for Celebrity Culture and the Entertainment Industry in Asia: Use of celebrity and its influence on society, culture and communication

Example text

Download PDF sample

Celebrity Culture and the Entertainment Industry in Asia: Use of celebrity and its influence on society, culture and communication by Vivienne Leung,Kimmy Cheng,Tommy Tse

by James

Rated 4.36 of 5 – based on 27 votes